20 December 2019

2019 In Review: A Challenging Year for the Exhibition Industry

20 December 2019

We’re almost at the end of 2019 and, as professional stand builders, we would love to do a review of our year. Conducting an end-of-year review of your company, in the field of exhibition stand design and build, is a great way to take stock of how you’re doing. Not only will you learn what did well, you’ll also get a grasp on the areas that need improvement.

Sitting down with your stand builders team for a simple analysis can set your brand up for success in the new year. We would like to open up by talking about how proud we are about the work we’ve done.

stands exhibition

Stand Builders Exhibition Achievements

At our end-of-year review in December, we take a look back to the achieved goals we’ve done. We also go through what worked as professional stand builders and what didn’t. It helps us know what we did best and what can be improved in the future. We have realized our shortcomings and challenged ourselves to do more for next year working in new exhibition stand design and build projects.

Challenges for 2020

Our aim is to maintain our quality standards, working hard as professional stand builders and keep taking on the projects of our clients as if they were our own, adapting to all requirements and environments. We want to keep making the most complex tasks seem easy and connecting with our clients, building long-lasting relationships based on trust.

Quality, efficiency, trust and internationality are the values on which we have created our own philosophy and what makes us unique. In 2020 we would like to overcome ourselves as profesional exhibition stand builders.

  1. Seek excellencein client service and in exhibition stand design and build thus ensuring a flawless end-product.
  2. Make a commitmentto our clients and their projects because we know it is essential to meet their expectations.
  3. Guarantee a tailor-made service, offering comprehensive management from the begining to the end of the project.
  4. Act responsibly, coherently and proactivelyto create long-term relationships as we have been doing for years as exhibition stand builders.
  5. Our experience and flexibility make us an international benchmark in the sector. We Will continue having our own team assures that we have full control of the project.

design exhibition

Focus On Our Team Member’s Exhibition Value

As professional stand builders we work with many professionals from very different fields. Interior Designers Engineers, Illuminators, Window-dressers, Landscapers, Illustrators, Copywritters, Phootgraphers, Experts in fictitious production, In audio-visual production, Experts in art conservation, Photo-retouchers, Professionals of Networks and Demotics, Informetion and Technology security, Computer programmers and Marketing Experts.

We would like to focus on the revenue and the value each person brings to your company, as professional stand builders. Focus on team members who actually contribute to your company in a big way, instead of focusing on everyone who may not be adding real value. It’s never too late to “lean up” and get things right.

Keep Exhibition Growing

The best indicator of growth is looking at the company holistically. Yes, it’s important to look at each different objective for stand builders and whether each was met but looking at the company as a whole and its overall growth is more important.

We also have a new corporate image that represents who we are and what we do!

This year we have growth a lot, not only as professionals of the exhibition stand design and build but also physically. Our team has growth importantly and from September we also have done an extension of our headquarters as professional exhibition stand builders in Barcelona. Our office has new conference and meeting rooms, a bigger working space and a Mediterranean Garden. We are also more sustainable than ever!

Compare Our Actual Performance To Our Expectations

Being competitive as professional stand builders is essential. But a better metric for review is how well your company has performed against what you expected, even in the exhibition stand builders field. Being able to plan well and then make that plan come to fruition means you have better control over your company’s trajectory, and that gives you longevity, too.

Our goals are to get over ourselves and keep beating our clients expectations.

light exhibition

The year 2019 ends and it is already the time for holidays.
We take this opportunity to wish a Merry Christmas and a Happy New Year 2020 to you and your loved ones.

And as we will surely have the opportunity to see each other in future exhibition stand builders projects, MAC Group also want to take this opportunity to thank you for your trust.

We will be glad to work toghether next year!

Mac Group Stands & Exhibitions
París, 209  Principal 2ª – 08008 Barcelona (SPAIN)
T.: +34 934 194 879

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